Yearly Archives: 2017

Don’t turn your attention away from the Internet of Things just yet. Contributor Wesley Young contends that the data provided by connected devices could help smaller players better compete with the big guys. In an age of artificial intelligence (AI), the Internet of Things (IoT) may seem like yesterday’s news, […]

6 ways IoT will make local search for SMBs scalable

Messenger added support for Instant Articles 14 months ago, but 14 months ago, Facebook’s proprietary format had fewer problems. Fourteen months after Facebook’s Messenger added support for its parent company’s proprietary article format, Messenger will no longer display the Instant Article version of a link when opened within the messaging app. The […]

Facebook will stop displaying Instant Articles within Messenger

Today, Working Mother magazine announced its top 100 employers and we’re thrilled Adobe debuted on the list at No. 67! We’ve made a lot of investments in our employee experience over the past several years, with new and expanded benefits that are focused on supporting working parents. Achieving a place on this list shows […]


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What happens when canonical tags get out of control and how can you rein them in? Columnist Patrick Stox shares his findings and insights. Being a technical SEO, I love digging into any weird problems where things don’t seem to work as expected. Canonical tags seem easy enough, but these […]

Canonical tags gone wild

There are 7.5 billion people in the world. Are you reaching all of your potential customers with your search marketing campaign? As the world becomes increasingly connected, it’s becoming more vital than ever for virtually all businesses, regardless of size, to have a global online presence. As Search Engine Land […]

Why going global is essential to your business

As artificial intelligence (AI) continues to grow in popularity among consumers, marketers working in search engine optimization must consider how it can make their work easier and help them get better results. The use of artificial intelligence (AI) has permeated the mainstream, as companies like Apple, Microsoft, Amazon and Google […]

How to use AI for link building and improve your ...