Monthly Archives: March 2017


affiliate-marketing 1
Affiliate marketing has come a long way from it’s multiple forms to currently transforming into the Online Avtaar. It’s becoming favourite of many online marketers, now. The attraction being the hefty paychecks coming to them making it look like unbelievable magic sometimes. However, if done smartly, no doubt, one can […]

Tips to survive online for Affiliate Marketers



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What should you look for in an SEO platform? With hundreds, thousands, tens of thousands, and even millions of pages, sites, and keywords to manage and optimize, enterprise SEO has become increasingly complicated and time-consuming. Using an enterprise SEO software platform can increase efficiency and productivity while reducing the time […]

Compare 13 leading SEO software platform vendors



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You may think you’re hitting your conversion goals, but columnist Andrew Goodman warns that faulty attribution can lead to inaccurate or misleading performance data. PPC account managers are held to exacting performance standards. Their efforts are judged by KPIs like Return on Ad Spend (ROAS) and CPA (Cost Per Acquisition). […]

Beware these 7 sneaky PPC attribution tricks







customer-marketing
Maybe it’s time to rethink your approach… B2B marketers are focusing more and more on making sure their customers are successful after they’ve signed the contract and started using your product or service. This renewed attention helps in a couple of ways. First, successful customers are happy customers, and they […]

What is customer marketing?





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What defines quality content, and how can its value be quantified? Columnist Dave Davies reviews recent studies done on this topic and presents his conclusions. Those who know me know that I’m primarily a technical SEO. I like on-site content optimization to be sure, but I like what I can […]

A technical argument for quality content